Write what you know.

Those jackanapes over at Gawker snuck in and made an (un-noted) correction, but here's a screengrab of an error that was made this morning. Kids, remember: Michael Chabon != Jonathan Cheban.

Edited to add: Rough day at the office, eh? Does an "entrepaneur" run some sorta upstart Open-Your-Third-Eye Institute?

Confession: I always used to get Huey Newton and Huey Long confused in history class.